Desperate Days For The US Meat Industry?

No wonder the US meat industry is so desperate to push Japan and other importing countries to further "liberalize" meat markets. US meat consumption is rapidly decreasing, so producers want to increase their exports. Simple, but their tactics may be about to backfire.

What the US pork and beef people face is a complete collapse back home. Not much talked about, but here are the facts:

The USDA’s latest figures show that Americans are continuing to turn away from meat. Meat consumption reached a high of 201.5 pounds per capita in 2004 but has dropped steadily since then, reaching 181.5 pounds in 2012, the latest year for which figures are available. The last time meat intake was at this level was 1983. These figures show that the average American is consuming 20 pounds less meat each year, compared to a decade ago.

From Dr. Barnard's blog: Meat-Eating Falls to Lowest Level in 3 Decades

(Hat tip to Pandabonium!)

No wonder the US Pork Council, the Dairy Foods Association, National Cattlemen's Beef Association and lots of others (including meat producers in Australia and other countries) complain so loudly that Japan tries to avoid cheap imports of unhealthy foods...

The American Meat Institute is a massive organization with a lot of weight (pun intended) in Washington DC. Read more on their website:

Five meat and poultry organizations thanked President Barack Obama for the Administration's efforts in the ongoing TPP negotiations...

As Dr. Barnard notes:

Skipping meat has many advantages. People who avoid meat are thinner than meat-eaters. In a 2009 study published by the American Diabetes Association, meat-eaters had an average body mass index (BMI) of 28.8, well above 25.0, the upper limit for a healthful weight. But people who avoided animal products had an average BMI of 23.6. Avoiding meat also cuts the risk of diabetes, cancer, and heart disease and improves blood pressure.



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