Japan Inc: Dankai sedai

Interesting article in Japan Inc:

They are called the "dankai sedai" -- those Japanese born in '47, 48' and '49. "Dankai" means "clod" and here refers to the clustering of births in these three years. The Ministry of Internal Affairs and Communications (MIC) gives their numbers as between 2.2 and 2.3 million for each year, for a total of approximately 6.8 million.


Japan Inc notes that the dankai are seen as saviors by many companies that have long suffered from sluggish consumer spending. The reason: the large retirement allowance the dankai sedai will receive.

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