Understanding Eco 2008
(Photos from the Eco Rica blog)
The idea of course is to get people to recycle their old toners and printer cartridges, using the Eco Rica Boxes at electronic shops around Japan, since the components can be reused. These posters encourage people to recycle their old printer cartridges, rather than throwing them in the garbage.
Most electronics shops will now accept old cartridges in Japan. They can be reused, so it makes sense to bring them back to the shop where you bought them. The Eco Rica website has a list of all shops that participate here.
EcoRica is a joint campaign with WWF Japan.
Eco Rica was also featured in the December 2007 issue of the magazine Ecoli, explaining step-by-step what happens as you toss your used electronic parts in the green containers.
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